Crypto PR & Media Placement Agency
Strategic press coverage for crypto and Web3 projects. From press release distribution to editorial placements on CoinTelegraph, Decrypt, and BeInCrypto — we build your project's credibility with tier-1 crypto media. Also covers crisis PR and reputation management.
What's Included
Full-service execution with everything you need to run a successful campaign.
Press Release Distribution
Professional press release writing and distribution to 50+ crypto media outlets including CoinTelegraph, Decrypt, BeInCrypto, CoinDesk, and regional publications.
Editorial & Thought Leadership
Bylined articles and thought leadership pieces placed on tier-1 crypto publications under your team's name. Builds authority and backlink profile.
Media Interviews & Podcasts
Securing podcast interviews, media Q&As, and press interviews for your founders and key team members on crypto-focused media channels.
Project Listings & Reviews
Coordinated project listings on CoinGecko, CoinMarketCap, DeFiLlama, and editorial reviews on major crypto media at launch.
Crisis PR & Reputation Management
Rapid response crisis PR for negative press, hack disclosures, team changes, or community controversies. Protect and rebuild your project's reputation.
Ongoing Media Relations
Monthly media relations retainer — keeping your project visible in crypto press with regular updates, milestone announcements, and feature pitching.
Our Process
From brief to live campaign in as little as 7 days.
Media Strategy & Target List
We build a prioritized list of target publications based on your audience, geography, and project type. Tier-1 focus with tier-2 fill coverage.
Press Materials Production
Press release drafting, project one-pager, media kit, and spokesperson briefing. All materials reviewed for accuracy and compliance.
Outreach & Pitching
Direct outreach to editors and journalists at target publications. We leverage established relationships for faster placement times.
Publication & Amplification
Once live, we amplify placements through KOL sharing, community announcements, and social media to maximize the PR impact.
Coverage Tracking & Reporting
Monthly PR coverage report with all placements, domain authority, estimated reach, and backlink tracking.
Frequently Asked Questions
Which crypto media outlets do you work with?
We work with 50+ crypto media outlets including: Tier 1 (CoinTelegraph, CoinDesk, Decrypt, BeInCrypto), Tier 2 (The Block, CryptoSlate, NewsBTC, Bitcoinist), Regional (AMBCrypto for India, Livecoins for Brazil, and others). We also cover mainstream business press for crypto stories (Forbes, Business Insider crypto sections).
How long does it take to get coverage on CoinTelegraph or Decrypt?
Editorial placement timelines vary: Press release distribution: 24-48 hours. Sponsored content: 3-7 business days. Organic editorial pitching: 1-4 weeks depending on newsworthiness. We recommend starting media outreach 2-3 weeks before any major announcement.
What's the difference between press release distribution and editorial coverage?
Press releases are paid placements that appear in the "press release" section of media sites — fast, reliable, but lower editorial authority. Editorial coverage is earned media — reporters and editors cover your project as a news story. Editorial coverage has far higher credibility but requires genuine newsworthiness. We pursue both strategically.
Do you offer crisis PR for crypto projects?
Yes. Crisis PR is one of our specialized services. Whether it's a hack disclosure, team controversy, regulatory news, or coordinated FUD campaign — we provide rapid response media management, holding statements, and reputation recovery campaigns. Speed is critical; we aim to have a crisis response plan live within 24 hours.
How do PR placements affect SEO for crypto projects?
Significantly. Backlinks from tier-1 crypto publications (CoinTelegraph DA 90+, Decrypt DA 85+, BeInCrypto DA 75+) dramatically improve your domain authority and search rankings. A single editorial placement on CoinTelegraph can generate 50-200 organic ranking improvements over 6-12 months. We track all backlinks and domain authority changes.
Ready to Launch Your Crypto Campaign?
Get a free proposal with KOL recommendations, platform strategy, and budget projections tailored to your project. We respond within 24 hours.
No spam. No unsolicited follow-ups. Just a focused strategy call when you're ready.